

Senior Director eCommerce Omni Fulfillment & Operations
Hallmark
For the past 3.5 years, Jen Hedberg-Jones has led Hallmark’s ecommerce operations for Hallmark.com and Hallmark’s Amazon business as Sr. Director of Omni Fulfillment and Operations. Jen is actually a Hallmark boomerang employee – she began her career at Hallmark in various supply chain roles before spending 4 years with Amazon in both Operations and Finance before coming back to Hallmark in 2020. Jen and her team collaborate across the organization to strategize, forecast, and fulfill over 4,000 SKUs for Amazon and over 7,000 SKUs on Hallmark.com. Over the past 4 years, Hallmark’s ecommerce businesses have seen substantial year over year increases. To plan for the future, Jen and her team are actively working on modernizing Hallmark’s ecommerce fulfillment operations with new software and automation to streamline operations. Jen and her family live in Kansas City, MO and currently are spending their free time living the kids travel baseball life.
Hallmark
For more than 100 years, family-owned Hallmark Cards, Inc. has been dedicated to creating a more emotionally connected world. Headquartered in Kansas City, Missouri, and employing more than 20,000 worldwide, the company operates a diversified portfolio of businesses. The Hallmark Global business designs and sells greeting cards, gifts, ornaments and gift packaging in more than 30 languages with distribution in nearly 100 countries and 100,000 rooftops worldwide, including a network of company-owned and independently owned Hallmark Gold Crown stores in five countries. Crayola® offers a wide range of art materials and creative play toys designed to spark children’s creativity around the globe. Hallmark Media operates three cable networks – Hallmark Channel; Hallmark Movies & Mysteries; and Hallmark Drama – as well as Hallmark Movies Now, a subscription video on-demand streaming service. Crown Center is a real estate development company that manages the 85-acre hotel, office, entertainment and residential campus surrounding Hallmark’s headquarters. For more information, visit Hallmark.com. Connect on Instagram, TikTok, Facebook, Pinterest, YouTube, LinkedIn and Twitter.
www.hallmark.com

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Jen Hedberg-Jones
