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VP, eCommerce & Digital Strategy
Hillman Group


Lauren Edwards is an eCommerce and Digital Marketing strategist with more than 10 years of experience improving customer satisfaction, growing sales, and spearheading digital transformation. She is currently the VP of eCommerce and Digital Strategy at the Hillman Group, where she supports bringing over 60K SKUs to market online. Her content development efforts earned her a Graphic Design USA award and has been broadly recognized by her retail partners. Lauren is passionate about engaging with digital enthusiasts, exploring new and innovative technologies, and collaborating with fellow creatives to make compelling designs come to life. 


Hillman Group

Founded in 1964 and headquartered in Cincinnati, Ohio, Hillman is a leading North American provider of complete hardware solutions, delivered with industry best customer service to over 40,000 locations. Hillman designs innovative product and merchandising solutions for complex categories that deliver an outstanding customer experience to home improvement centers, mass merchants, national and regional hardware stores, pet supply stores, and OEM & Industrial customers. Leveraging a world-class distribution and sales network, Hillman delivers a “small business” experience with “big business” efficiency.


www.hillmangroup.com 

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Lauren Edwards