SESSION TOPIC: Home Depot / Lowes.com
DATE: Thursday, September 7, 2023 | TIME: 11:40 am PT
Director, Home Improvement Council
Cleveland Research Company
Join Home Improvement Council’s Matt Leiser in discussing the importance and trajectory of eCommerce at the Homecenters, namely Home Depot and Lowe’s. Through the presentation, Matt will walk through how the home improvement shopper is engaging and utilizing digital platforms and assets, leading to sustained long-term growth in this space for both Home Depot and Lowe’s. To enable our vendor community to capture this long-term growth, Matt will then walk through vendor best practices around programming asks like Retail Media and Brand Advocates, as well how to structure vendor organizations and determine fulfillment strategies internally to best capitalize on this opportunity.
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Finding Omnichannel Success
Within the Home Improvement Industry