Operationalizing A.I.:
Blending Art & Science to Improve Content Creation & Optimization
AI has quickly transformed how marketing, creative, & eCommerce teams strategize, implement, & analyze content throughout the digital consumer experience. What seemed distant & futuristic has now become integral to modern business strategies, empowering digital commerce leaders to blend art & science to attract, engage, & convert digitally influenced shoppers.
Speaker
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Eli Orkin
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Eli Orkin is the Chief Marketing Officer & founding team member Vizit, & has spent over 10 years in the retail technology market. Prior to Vizit, Eli oversaw Crimson Hexagon’s consumer intelligence initiatives for Fortune 100 brands, as well as product & marketing strategy for several Harvard & MIT Media Lab Artificial Intelligence Startups.
Vizit is the content effectiveness platform, enabling digital leaders, designers, & marketers around the world to view & optimize their digital content through their audience’s eyes in real time. Powered by patented intuitive AI technology, Vizit provides a revolutionary, easy to use software platform that helps teams deliver breakthrough digital content that stands out, delights customers, & sells more products, delivering the essential infrastructure to achieve content excellence at scale. Vizit is relied upon by the world’s most iconic brands, retailers, & agencies in over 15 countries, including Mars, L’Oreal, Unilever, Colgate Palmolive, & Harley-Davidson. Vizit has been recognized as a Business Insider Top 15 Technology Startup, a Leading 100 Startup, a CB Insights Retail Technology 100 winner, & a Greenbook Insight Innovation Finalist.
For more information, visit www.vizit.com.